AFEELA
Sony Honda Mobility
Overall Model
Digital Advertising & Storytelling
Using several sensors and AI, AFEELA provides advanced driving support to the driver.
It dramatically reduces the burden of driving in various situations, such as commuting to work every day and going on weekend trips. AFEELA promotes safety and security in mobility to a future standard.
Provides detailed support for drivers. Drive with peace of mind, even in complex metro areas.
One of the attractions of AFEELA is its outstanding “Autonomy.” Once you have set your destination and activated the advanced driver-assistance system, AFEELA will control itself according to surrounding traffic conditions. From highway cruising to accelerating and decelerating in metro areas, maintaining or changing lanes, stopping and starting based on road conditions, navigating intersections, and even parking, AFEELA supports the driver’s mobility in various scenarios. Numerous sensors detect traffic conditions, enabling safe driving in complex metro environments.
Instant feedback and intuitive sensing data visualization.
AFEELA visualizes external conditions perceived from the sensors in real-time and displays them clearly on the screen. This allows drivers to grasp surroundings intuitively. Timely feedback on the vehicle’s status, movements, and surroundings ensures a comfortable and safe journey for users.
Seamless driving support utilizing advanced AI technology.
Sensor fusion plays a crucial role in enhancing the accuracy and reliability of data interpretation by combining information from various sensors, which allows for better object detection and more informed decision-making in dynamic environments.
The role of AI is to recognize and analyze the vast data obtained from cutting-edge sensing devices such as LiDAR and cameras by integrating the information from these sensors (a process known as sensor fusion) to propose appropriate driving routes. Transformers are foundational technology for large language models (LLM). Among them, the latest AI technologies, such as the Vision Transformer (ViT) specialized for images, are being implemented. The goal is to achieve advanced driving assistance across all stages: Perception, Prediction, and Planning. We also utilize AI for parking assist. Using fusion data of LiDAR and cameras, it promptly identifies and estimates available spaces ahead of the vehicle and spaces along the parking route. This allows the vehicle to automatically park in the selected parking space by creating a natural and smart parking path.
AFEELA Personal Agent Your AI co-pilot: human-like, voice-driven vibes for every turn.
AFEELA Personal Agent Your AI co-pilot: human-like, voice-driven vibes for every turn.
Sound 360 Spatial Sound Technologies to immerse yourself in the center of it all.